Startup Market Research Mistakes That Kill Pitch Credibility TL;DR: Four Startup Market Research Mistakes That Cost Founders the Deal Most founders enter pitch meetings with market data that cannot…
Key Takeaways An AI platform can consolidate meaningful parts of a strategic planning workflow, but only if it connects to the sources your clients trust, exports in formats that fit…
Key Takeaways True market validation comes from evidence outside your personal network, documented well enough to satisfy investors. Superficial signals (like positive feedback from friends, landing page signups, and LinkedIn…
A lot of consulting firms end up running research across four or five separate platforms without planning to. They pick up a survey tool for one project, a transcription…
At Intellihance, TL;DR: There are four types of market research, primary, secondary, qualitative, and quantitative. You almost never use just one. Secondary research tells you what others have already measured;…
TL;DR: A defensible global TAM cites every number to a named primary source, IBISWorld, U.S. Census Bureau, BLS, or BEA, and models pricing, regulation, and adoption for the specific market.…
TL;DR: Sizing a global TAM requires two cross-checked methods: top-down (starting from total industry revenue, narrowed by segment) and bottom-up (built from unit volume and price). AI tools can speed…
TL;DR: We gave six AI tools the same market research prompt and scored each one on whether the output could survive investor scrutiny. General-purpose tools produced polished drafts with figures…
TL;DR: Generic AI tools predict text sequences from web data. They do not query licensed datasets, so market figures they produce cannot be traced, dated, or defended. A 2024 Deloitte…
AI Market Research for Founders: Get Data That Holds Up Why Founders Need AI Market Research That Cites Its Sources Most AI tools produce market size numbers with no…